Our team members blog about language, culture, technology, marketing, translation and localization, industry news and more.
How to effectively share information on COVID-19
In the age of COVID-19, it’s more important than ever to share information in an effective way. It’s not just spreading correct information, it’s also about offering it to the widest possible audience. Because we live in a multicultural society, information often...
Tips & tricks: Successful Google Ads in 2021
Today, Google Ads looks very different from how it did a few years ago. Google regularly changes the rules of advertising. As a company, it’s very useful to know how to optimise your Google Ads campaign for a good ROI. And that’s where Textcase comes in! We’re happy...
Football and translations
The European Championship is in full swing and the Dutch team was reaching for the stars! The whole country was excited about the first 3 matches. We won't mention that dreaded last game for obvious reasons... Football, or soccer is in the hearts of many Dutch people,...
The most widely spoken languages in the world in 2021
Once upon a time, the Netherlands was a world power and our influence spread across a vast part of the globe and yet, today, only a small portion of the world population speaks Dutch. Many people think that English is the most widely spoken language in the world, but...
How a translation agency can boost your business
Perhaps the foreign market used to seem like an almost impossible barrier for your business. Nowadays not only is it easier to access, but for many companies it’s become a second home. Thanks to collaborations with professional translation agencies, your company can...
Subtitling and digital education
Since the outbreak of COVID-19, many children, young people, and adults across the globe have been participating in digital education using tools such as meeting aps, video lessons, live-streaming and other forms of e-learning. Even now that brick-and-mortar schools...
Cycling – growth market in Europe
We’re currently seeing a strong increase in the use of bicycles not only in the Netherlands, but throughout Europe. Stimulated by the construction of bicycle lanes, government subsidies, and special tax regulations, there has been a bicycle boom, especially when it...
Online shopping – opportunities in the time of the corona crisis
Just a few months ago, everyone was simply going about their business and nothing seemed out of the ordinary. Then came the coronavirus. COVID-19 spread like wildfire around the globe and has affected the majority of the world’s population. Many of the measures taken...
Do bilingual people have a different perspective on the world?
Recent research by the university of Lancaster shows that bilingual people have a different view on the world than people who only speak one language (monolinguals). It is already known that bilinguals have all kinds of benefits, such as a cognitive boost, less chance...
Localization of the ‘World Wide Web’
Localization of the web is progressing at full speed. Online marketing and advertising, just like search results in general, are increasingly targeted to specific regions, both linguistic and geographic regions. I moved from The Netherlands to Boston three months ago,...
Don’t hesitate to translate your marketing message
It can be intimidating to deliver your marketing message to other languages and cultures. You've worked hard to create a consistent, authentic identity – how do you even begin to translate your marketing message? How do you keep it up-to-date? Are you going to have to...
A New Office
Textcase USA is now up and running in the city of Boston. Laura Pepitone manages the Boston office but she's also still working on projects for European customers. If you are a translator, you'll continue to hear from her on a regular basis – most likely in the middle...
Translator Reviews
Translator reviews are important for any translation agency. The translation business can be a bit messy: anyone can start an agency and anyone can become a translator. Ratings and reviews on websites, therefore, are more important than ever. On the most popular...
First weeks in Boston
Exactly two months ago I arrived in Boston to open up Textcase USA. One of the first things I learned after my arrival is how to accept that there are only so many hours in a day. There's an incredible amount of fun and interesting things to do around Boston, so...
Impression of our Boston Office
On April 1st we officially moved into our brand new office on 711 Atlantic Avenue in Boston. We're enjoying a shared workspace called Workbar. Hundreds of startups, freelancers and companies are located here, creating a vibrant and inspiring environment for Textcase...
Breaking the language barrier
New York City teenager Tim Doner speaks more than 20 languages. When he is invited by media outlets to discuss his impressive ability to learn languages, it becomes clear that most people are only interested in hearing Chinese tongue twisters and other 'exotic'...